Mobile, Alabama rapper Jay Montana is proving that real life makes the best music.
He says things did not fully shift from hobby to purpose until 2020, right after he was released from jail. He had been writing behind bars, but coming home pushed him to take rap seriously and build the momentum he has today.
Montana’s sound is rooted in his upbringing and the culture he grew up around. “It’s just me replaying my life,” he explained.
His goal is to make every track feel personal, even for people who have not lived what he is
talking about. He wants listeners to step into his world and still feel connected.
That authenticity has helped Montana rise quickly. He has earned hundreds of thousands of YouTube views, landed a performance on “On the Radar,” and secured a deal with 10K Projects. After five years of grinding, he says 2025 is the year everything finally blew up.
When asked about the biggest lesson he has learned breaking into the music industry, Montana had no problem giving us the real, emphasizing not everyone can be trusted as a friend.
“Most things that people do in the music world, they are doing it to get something from you,” he said.
His passion for creating keeps him focused, and he does not let negativity get in the ay.
For anyone trying to break into entertainment, Montana encourages consistency above everything else. And despite the challenges that come with the industry, he remains focused on growth, purpose, and the people who truly support him.
With new music on the way and a steadily growing fan base, Jay Montana is just getting started.
